SC Global Enterprise
SC Global Enterprise is a San Francisco based firm that provides Marketing Strategies and Connectivity solutions to the Asian Communities. We speak Asian languages, we know Asian preferences, we understand Asian cultural behaviors & most important of all, we can drive real Asian business results!
Asian Marketing strategies differ with each segment as they have different preferences and attractions. However, most Asians do share some distinctive features as most are either from or related to Chinese origins. For example, Chinese, Koreans and Vietnamese celebrate the same Lunar New Year Day as well as Harvest Moon period. Most Asian American Households prefer to speak their native languages and are well educated & generally have higher average incomes. Asian demographics are the fastest growing segments in the US, with Chinese, Indians, Filipinos, Vietnamese and Koreans amongst the top 5 groups. According to Nielson consumer reports, Asian spending power in US topped $1 Trillion in 2018!
Marketing to different Asian demographics requires in-depth knowledge and understanding on their preferences and cultural behaviors in order to establish attraction and retention patterns.
We, at SC Global, are a group of multi-lingual professionals with different Asian backgrounds that specializes in developing Strategic ideals for our clients in navigating the Asian Markets. We can also help Connect with our vast relationships with Medias and Local Communities in developing partnership opportunities.